Quarterly Newsletter - Inbound Logistics

Description

Columbian Logistics Network Quarterly Newsletter was a cornerstone of the inbound marketing strategy built with the purpose of expanding awareness of the thought leadership and expertise at Columbian. The newsletter was sent to clients and prospects, then each piece was scheduled for digital publication based on a 'drip' calendar schedule to keep fresh information in front of a wide audience via blog and social media. I worked with stakeholders to write and edit pieces and executed all design, layout and distribution.